BAT played here in full, want to kill in need is not only courage, confidence and creativity is more important. So why Jingdong reached here?
O2O death list continues to burst, people have to face up to this area has long been a red sea. BAT played here in full, want to kill in need is not only courage, confidence and creativity is more important. So why Jingdong reached here? Today by the entrepreneur investment shop "organized by the Internet plus era line of new play" activities, the answer given by the Jingdong. Before posting the answer, let’s get to know some of the Jingdong.
Jingdong in April 2015 to set up O2O (Online To Offline) project – Jingdong home. Jingdong supermarket fresh as a starting point to achieve 2 hours service. It provides services including 3 km range, fresh supermarket products, flowers, delivery and health massage, etc.. Jingdong is currently an independent subsidiary of the group, and independent operation.
Jingdong home of the two core: one is that Jingdong home is the integration of the local values of Internet traffic, trying to create a platform for the integration of life services for users. Currently available on the market and some of the goods and services can be found on the home to the Jingdong; the other is that Jingdong crowdsourcing logistics service experience, we strive to achieve 3 kilometers up to the service format of 2 hours." Jingdong Chen Jianglong, general manager of the industry alliance and services division said.
Jingdong home is a O2O online entrance of life, will not touch any line format, we do not change the industry chain, but the reorganization of resources on the industrial chain."
fancy this trillion market
According to the statistics of China Chain Store Association, China’s retail market has overtaken the United States to become the world’s largest online retailer, and has grown at a rate of more than 40% in a row for the past 5 consecutive years, according to
from the beginning of 2010, the entire O2O called home, including the 2012 and the beginning of 2013 is the rise of home service formats. A large number of people in the home, office or other community spending, to build a good online scene. In addition, the middle and high consumer class in the society is gradually changing to the diversity of the quality and consumption of the lamp. So, in this way the whole trend, Jingdong group in 2015 to do a whole project O2O. That is, now Jingdong home." Chen Jianglong said.
Chen Jianglong believes that in the trillions of market areas, there are only a few areas have not been touched, fresh supermarket is >